Merging the everyday with a classic utility styling. Ultimately versatile; shirts for any occasion, ready to be dressed up or down.

Adding a feminine touch with our signature delicate floral embroidery. Hello flower.

Premium Japanese denim, woven with a beautiful texture and washed down, balancing rich indigo against a lived-in feel.

The closer to home our designs are made, the lower our carbon footprint – and it doesn’t get any closer than just down the road from our London studio.